The Science

What goes into Contemplate?

Contemplate is a scientifically backed method for closing the gap between your weight loss intentions and actions.

By prompting you with insightful questions about why your weight loss is important to you, and how you can achieve your goals, we make sure weight loss remains a priorty and doesn't get lost in the chaos of life.

People who engage in regular, specific, and meaningful contemplation are more likely to stay on track and make the changes necessary to get there.

How Contemplate
helps your
weight loss journey

Contemplate is not just based on research, it is a direct consequence cutting edge research. Published in the journal Applied Psychology in 2020 and featured by the BBC in 2021, the design and philosophy of Contemplate was pioneered by psychologist and experimental researcher Dr. Jason Wessel, who designed Contemplate to make the benefits of his research accessible.

Contemplate is not just a theory. It is built on the back of multiple rigurous random control trials using mixed methods (qualitative and quantitative data): The gold standard of experimental research.

Not only is Contemplate the only weight loss app designed by an experimental psychologist,
Contemplate is the only weight loss app designed by a psychologist. Period.

Contemplate doesn't just use psychology. It is psychology.

To stay at the cutting edge, we continue to apply a mixed method  (quantitative and qualitative) approach to regular reviews of Contemplate to ensure the app continues to do what it says on the box. That is, influence positive weight-related behaviour change in 60 seconds a day. We review how uesers interact with contemplation questions, track weight loss progress, and conduct user interviews.

Following our last review (May 2021), approximately 25% of contemplate questions have been either reworded or replaced. More questions have also been added to improve the thematic balance. That is, questions now more evenly span the full range of factors associated with motivation to meet the complexity of life.

The research driving Contemplate is new, but it also has strong roots, drawing on a wide body of research going back to the 70's. Contemplate takes the best approaches to changing behaviour, distils them to their essence, and reframes them in ways that you can apply to your own life.

Part of what makes Contemplate's approach so successful is the way it pulls motivation by asking meaningful questions, rather than pushing motivtation through articles and extensive learning modules like other apps.

We know you have a fair idea of what you should be doing, and we want to help you do it.